Excerpt from LEAD-WiSE
The scale of the climate crisis can seem overwhelming as entire nations seek to decarbonise their economies, enact sustainable development goals, while environmental degradation is being recorded globally. For everyday consumers, the sheer size of the issue can make it too daunting to tackle as an individual – yet they can absolutely have an impact. Sustainability starts at home, and businesses have an important role in helping their communities adapt.
From providing services that encourage sustainable habits – such as the 7 Rs (Rethink, Refuse, Reduce, Repurpose, Reuse, Repair, Recycle) – or finding opportunities to unite stakeholders to promote a message, businesses of any size can be a part of the movement. Globally, consumers are already interested in becoming more sustainable, but have indicated a lack of opportunity or knowledge as the reason they have yet to change their behaviour. Here exists a chance for sustainable-minded businesses to become a part of the global transition to a low-carbon future. Purpose-filled companies following a progressive agenda that adapts to market trends will ensure that they are ahead of their competition and become a part of the transition.
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